Grow sustainably.

When you’re trying to grow quickly, there’s a lot of pressure to cut corners on quality. But uncompromising standards have been key to my results. During times of rapid growth, I’ve transformed small, scrappy content and community efforts into lean, results-oriented operations with outsized contributions to the bottom line.


SERVICES

Build trust & connection with your audience.


Brand-building newsletter

Thoughtful, deep, longform content that builds your brand through writing that speaks to the people you want to reach. On Substack, Beehiiv, LinkedIn, or wherever your audience already is.

  • Content strategy, positioning, editorial calendar

  • 2 longform brand building pieces per month

  • Quarterly strategy and metrics review

Substack ownership

I’ll launch or refresh your Substack publication and own the channel’s content and growth strategy.

  • Full publication technical setup

  • Content strategy, positioning, editorial calendar

  • 2 longform brand building pieces per month

  • Substack distribution strategy, including Notes and collaborations

Custom projects

Contact me to discuss ghostwriting, books, white papers, and more.

Intensives & audits

Short, focused engagements for brands that want expert guidance on how to approach longform brand building content. These include:

  • “Should I start a Substack?” Get a clear answer on whether it makes sense for your brand, and what would be required for success.

  • Substack setup: publication setup, content strategy and pillars, launch assets

“Lindsay's expertise in launching and scaling communities is transformational for businesses looking to build strong connections with and between their customers. She knows how to create highly engaged, thriving communities that deliver real value to members.

Her strategic insights and hands-on approach have made her our go-to resource for all things community-related.”

Pascal Koenig, Co-Founder & Executive Chair of Malaica

Establish your brand as a trusted resource, reducing reliance on paid channels and aggressive sales tactics.